08-11-2003, 04:30 PM
Agreed with you Guybrush,
but in our country, the firm's clientele may not improve bcaz of marketing, bcaz its totally dependent upon the personal relationship of partners with the directors or senior management of the company, and if any company has formed a new company, the audit normally goes to that firm, which is already doing Audit of the associate of that new company.
but the marketing will be helpful for the small firms whose intention is to take small assignments, as most of the small businessmen have no concept of Auditing or Accounting, so they can hire the small firms to solve their issues of Accounting, Auditing, and Income Tax, as they cannot the fees of Big firms,
but the question is still there, will ICAP allow marketing to CA firms ??????
but one thing is also there, some firms do marketing by verbal means, as they cannot do marketing using the media, i.e. electronic media, print media, etc.
S M R
but in our country, the firm's clientele may not improve bcaz of marketing, bcaz its totally dependent upon the personal relationship of partners with the directors or senior management of the company, and if any company has formed a new company, the audit normally goes to that firm, which is already doing Audit of the associate of that new company.
but the marketing will be helpful for the small firms whose intention is to take small assignments, as most of the small businessmen have no concept of Auditing or Accounting, so they can hire the small firms to solve their issues of Accounting, Auditing, and Income Tax, as they cannot the fees of Big firms,
but the question is still there, will ICAP allow marketing to CA firms ??????
but one thing is also there, some firms do marketing by verbal means, as they cannot do marketing using the media, i.e. electronic media, print media, etc.
S M R